The high-end furniture, "the young state"

Top-class international furniture
Regal targeting young

Now, one obvious fact is that journalists in the country to see the global president of home luxury brands are likely to greatly increase, because they spend more time on this world's fastest-growing luxury consumer countries. Especially in Europe and the United States when the financial crisis spreading, "China is likely to become an international frontline brands in the financial turmoil of the safe haven Bay", insiders predict.

At the same time, Europe's top furniture brands also increased their promotional efforts in China, July 3, Leonardo da Vinci home's "2009 Top Furniture Factory Direct Europe and the United States" exhibition will be opened at the World Trade Center, Finland Di (FENDI CASA), Armani (ARMANI CASA), Versace (VERSACE HOME) and so almost one hundred international brands will be introduced called the "unprecedented direct the world's lowest price."

Top Furniture

Point in China's strategic cloth

For the top-level furniture stationed in China, many people see this as a matter of course.

Huang noted that the new director of Leonardo da Vinci home, and now the Chinese market is an important strategy of many leading brands of cloth of all, they hope to increase China's influence.

Li Tianquan high-end interior designer, believes that more and more customers recognize the top luxury brands of furniture and furniture, the furniture market demand created the market, and for interior designers, the use of indoor furniture to create the perfect effect, often can achieve effective and efficient.

Operating high-end goods, Lane Crawford home and lifestyle products division of goods, general manager of Ross Urwin has told reporters gathered around the world, high-end furniture and bed materials, porcelain is because the demand is there, more and more people paying attention to family life, and naturally began to pay attention furniture, porcelain, bedding and other household goods.

For the impact of financial crisis, Huang said the new frankly, top household products and many do not like the nature of investment goods, is a matter of the use and symbolic meaning, urban affluent hope that through these pieces of furniture to demonstrate their identity and taste , may be some impact, but not too great. Huang said, according to a new Leonardo da Vinci's sales in these months is still 20% growth.

Luxury products

Optimistic about the market of young tycoons

In recent years, a growing number of fashion brands "transboundary" involved in domestic trade, Fendi, Armani, Versace and other high fashion brands have been offering its home sub-brands, fashion brands by the transmission of the spirit of the design team to create well and received extensive attention. Cross-border top fashion brands at home, so that more people see the home life and home products, infinite charm, but also highlights the current consumption of luxury goods, younger household characteristics.

Li Tianquan said that with the 70,80 or even 90 after upstart class growth, luxury goods, the emergence of a rich home state, especially ARMANI CASA faction represented by elegance and simplicity became a feature. CASA was established in 2000, but immediately the most sophisticated design language, simplified lines, away from the ornate carved or inlaid swept the world, subject to a number of Hollywood stars of all ages, but also as a number of top international hotels, luxury liner, Regal private aircraft-specific custom products.

Huang and Singapore also believes that real and long-term customer contacts have been found to this change, many wealthy began to be more acceptable to younger sections of the household goods, and will be second homes, holiday villas to begin large-scale use.

According to report, is currently in Beijing could be more and more market access to the top household brands and products, many of which business model for the agents, both as Giorgio Armani (ARMANI CASA), Versace (VERSACE HOME) and other top fashion brand products, but also like B & B, Boffi, freehand home space, world-renowned brands. To purchase land in the city are scattered in various regions, the traditional COFCO Plaza is a great choice, and similar, such as contemporary MOMA, Oriental Plaza and other new places there to buy, but also to enrich the top-home market.